=============================================== --> About Russ Sprunger — 30+ Years in Business Growth & Profit Strategy
About Russ Sprunger

My goal is to help you unleash your business profits.

As an experienced business development and growth specialist, I work with companies like yours to assess and leverage the variables of their businesses — to achieve higher customer satisfaction, and become more profitable and successful.

Russ Sprunger of Better Business Knowledge with a coaching client
My Approach

I find profits where others see plateau.

I begin by exposing the marketing errors most business owners fall prey to — and explaining why those errors are stifling their business growth.

From there, I help you generate more leads and sales, create marketing that actually produces results, increase revenue substantially, and position your business as the dominant force in your industry.

I have a proven record of successes I can leverage to help improve yours. With over 30 years' industry experience, I've sharpened my knowledge of the complex issues facing business owners — especially in the volatile economy we experience today.

Variables we'll leverage together:

  • Marketing strategies and tactics
  • Pricing optimization
  • Alternate sales channels
  • Product and service bundling
  • Strategic cost cutting
  • Referrals and joint ventures
  • New products and services
  • Customer retention strategies
  • Sales-to-lead conversion
A Brief Look at My Experience

30+ years across software, internet infrastructure, and Fortune 500 business development.

National Laboratory

Started my career working for one of the nation's national laboratories — where I learned the discipline of rigorous, data-driven problem solving.

Software Co-Founder (1980s)

Co-founded a software company providing programming tools for the early PC industry. Successfully exited and consulted for several technology companies.

Internet & Data Center Pioneer

Joined a startup in the late 1990s that grew into the largest independent hosting provider in Oregon — riding the wave of internet infrastructure expansion.

Intel — Senior Business Development

Spent more than five years as a Senior Business Development specialist at Intel, building partnerships and growth programs at Fortune-500 scale.

Business Associations

Active in business associations for more than a decade — mentoring owners, sharing strategies, and staying close to the realities small businesses face.

Education

Bachelor's degree from Lakeland University and a master's degree from Purdue University — the academic foundation behind every framework I teach.

Russ Sprunger with his family — seven children and seven grandchildren in Sherwood, Oregon
Personal Side

Why I love this work.

Together with my wife, I have seven children, seven grandchildren, and live in Sherwood, Oregon. Family taught me what compounding really means — and that the same principle that grows a family also grows a business: small, consistent choices done in the right order.

My business growth model is perfectly positioned to help business owners realize their dream of creating their own multimillion-dollar business — one that feeds their passion to achieve personal, financial, and professional freedom.

In addition to one-on-one work, my team and I have developed numerous training modules for owners who prefer a do-it-yourself model. Each video lesson takes a step-by-step approach, enabling any business to instantly produce more leads, close more sales, and see a dramatic increase in revenue and profits.

Schedule a 15-Minute Call

Let's find your next $100,000 together.

I work with serious business owners who are ready to focus on the key activities and systems that drive growth in clients, sales, and profits. The first conversation is free.

Schedule My Consultation